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Crucial Ways To Tame The Costs of Android App Development

One dire concern of most businesses when they look for lower costs of app development because of budget strain is the quality. It’s always undiscerning to compromise on the quality of apps while reducing costs when inevitably quality is the keystone of apps that people love the most. So, when there are ample of ways to cut down the costs of app development without affecting the aspects of UX designing and quality assurance, it is prudent for businesses to invest in one. Here are few pointers to tactfully cut off the expenses involved in developing an application.

Target number platforms/devices

The outlay of an app development directly corresponds to the OS platforms and mobile devices that it is targeting in the market. Every major platform such as Android, Windows, and iOS, have their own restrictions and potentialities. The more is the number of platforms targeted, the higher is its development expenditures. Further to add hassle, Android app development has several classifications in the devices. Thus, it wiser to choose a preferred platform and range of devices according to the target audience as it purely efficient.

Go for an MVP app

The concept of MVP (Minimal Viable Product), do not put any stress on the developers to reinvent the wheel. When it’s always hard to incorporate all the unique ideas into an app more to make it interesting one, developing an app just with core idea is enough. App makers are suggested to define their targeted users, analyse market trends, brainstorm ideas with a development team and then narrow down the ideas to the most prospective ones. This results in the development of a really purposeful app with cost savings.

Iterate the process

Outsourcing to pioneers in the province of mobile app development is a great way slay the excessive costs. When the task of development is handed over to an eminent company, they divide up the entire process into iterations. This results in more accurate costs estimates and helps clients to plan their budget as per the cost involved in tasks for every iteration. Further, developers can undergo any changes in the app in between on clients’ demand which saves the money that would have been wasted if changes are made after its release.

Minimising the use of custom processes or graphics

Lastly, one painless way for app investors to tame the cost is restricting the use of custom designs, animations, fonts and graphics on the app. All-in-all customisation is not at all necessary when several basic elements like navigation way, buttons are common in most apps and the app stores have devised their own guidelines of UI/UX. Thus, it’s sensible to adhere to the basics and standards of app development and go for customisation only when it is fitting to do so.

In this mobile-first era where mobile apps became the advantageous mean for businesses to boost their marketing, companies without a customised app will fail to get ahead in the competition. So, these above-mentioned points are surefire ways for businesses to develop an app without feeling a strain in their pockets while keeping its quality intact.

App Development and Marketing Guide

Building a successful mobile app is a tough task. Chances are low for all mobile app developers to excel. New app developers who are jump starting out in the game are afraid to take the risks, as most of the new apps are left unnoticed in the market. If you see the app store, you will find that more than 50% of the apps fail in the market. This is the reason why beginners face a lot of challenges to become successful app developers.

How entrepreneurs enter the app market

There are many companies that encourage beginners to step up and try their luck in mobile app development. There is a great difference between being technically skilled and becoming successful. Not all skilled app developers are successful in mobile app industry. The biggest task for app developers is to develop a unique app and market it straight to their customers. I would like to share the top 6 mistakes entrepreneurs should avoid while developing and marketing the mobile app.

Building an app for multiple platforms

This is one of the common mistakes app developers do. Entrepreneurs face a very competitive space, as there are millions of apps on Google Play and Apple Store. Instead of doubling the cost of developing app for multiple platforms, one should focus on building for one platform first. By launching a mobile app on two different platforms simultaneously, you are adding more to the development time and cost.

Additionally, if you make any changes to the design and/or functionality of the app in one platform, you have to do it on both places. Hence, developers should avoid this mistake of developing for multiple platforms at the same time.

Incorporating too many features

Most of the mobile apps fail in the market due to very less or too many features. However, there are lots of apps that are plain and simple, and yet have a great potential to sustain in the market. Users check new apps for a short period of time. Providing too many features will drive away users, as the features may make the app look complicated.The goal of entrepreneurs should be to keep the users glued to the app. This is possible by incorporating essential features on primary screen and rest of the features to secondary screens. This strategy not only keeps the app simple, but attracts new users too. The app users will not show much interest in overwhelming design and features, and discard the app. Hence, it is important to develop apps with this in mind.

Forgetting the ‘WOW’ factor

The number of mobile app users is expected to reach 80 million by the year 2018. Seeing the increasing number of mobile app users, App Stores of Android and Apple have set a bar with the design and user experience. If you give your Smartphone to a child, he/she will know how to use it. This means, the expectations of mobile users are entirely different from that of web. The user will give up on your app, if it is very difficult to use.

On the contrary, online users may not give up so easily despite of poor user experience. App developers should understand this difference and build extra-ordinary mobile apps with stunning features and functionality. As soon as the user launches the app, there should be a ‘wow’ factor to hook up the users.

Inflexible marketing plan

App development and app marketing are two important phases of building a successful app. However, entrepreneurs tend to show much interest in development compared to app marketing. As the App Stores are crowded with millions of apps, your app may not be discovered on app store even on the day of launch if you fail to market it properly. Entrepreneurs should think of a perfect marketing plan as the app is being developed. Apps can be marketed in multiple ways by creating a clear strategy of target audience and their preferences.

If we see social media, we understand how drastically it has changed in the recent years. Marketing goals are changing from time to time, as a result of which what is working today may not work tomorrow. Entrepreneurs should create a flexible marketing plan that accommodates current and future market situations. By being flexible with own marketing strategies, app entrepreneurs can stay ahead of others.

Putting all the efforts in one basket

Technology and marketing are ever evolving, which means a single strategy will not generate same results. If you see the development and marketing plan of the top 10 best mobile apps, you will see how they used technology to market their apps. The marketing channels they used earlier were entirely different from that of the channels they are using now. It means entrepreneurs should diversify their marketing efforts to ensure that they are not putting all the efforts in one basket. Focusing on one tactic for long period may diminish the returns.

My advice is to consider marketing plans as investment strategies. If you want a steady increase in popularity & profitability of the mobile app, you need a healthy mix of marketing tactics. Trying new marketing tactics and plucking the ones that are no longer effective will increase the popularity of the app.

Ignoring the audience and not releasing the updates

As an app entrepreneur, you should understand the fact that you are developing mobile app for other people. We all know that people have different need and preferences, and it is difficult to develop an app for everyone. It is essential to define target audience before defining the features of apps. Before developing an app check what actually users want and what type of solution they prefer.

Even after developing an app that has demand in the industry, there would be people who are unsatisfied with the features or performance of the app. The job of an app entrepreneur doesn’t end with development and marketing. The mobile app should be improved on a regular basis according to the user’s preferences. Once the bugs are fixed, an update must be released so that audiences are aware of the fixes.

Developing a great mobile app is not an easy task. There are lots of hurdles that come across while developing and marketing the app. By avoiding the above listed mistakes while developing and marketing the app you will increase the chances of creating a successful app that is covered by press and is well monetized.Getting into the world of mobile app development is tough at first. However, with lot of hard work, dedication, commitment and skills one can expect the app to hit the market with a ‘BANG’. As a beginner, entrepreneurs should create something new and unique to have a good start in mobile app development industry. An established mobile app development company can further provide professional approach and advice to entrepreneurs and can make the whole process a lot easier for them.

Android App Development Benefits for Professionals

Processing of business operations has become easier with Android app development. With a surge in BYOD (Bring Your Own Device) strategies, it has become more important for the businesses to adopt Android app developments. It’s helped enterprises of all sizes create customised solutions to cater to the specific business needs and demands.Not only within the office, Android mobile apps also help the companies to get connected with the world outside. By developing cutting edge mobile apps, companies have been able to cater to the needs of their customers and thus improved their bottom lines considerably.Visit app development company.

To thrive in this increasingly digital environment, it is essential that enterprises get on to the Android app development bandwagon. Though applications can be developed on various OS, there are some well-defined benefits of developing apps on Android. The key benefit of Android as a platform is that, it is completely free and it is also an open platform built on Linux.

Initially the acceptance of Android was very limited, but it has now become the most accepted Mobile apps development platform since Google’s acquisition. Now, Android is one of the strongest contenders of other OS like Apple.

Other significant benefits of Android Mobile app developments include:

High ROI against Low Investment

With Android the development and licensing costs get lowered considerably, since the Software Development Kit (SDK) is freely available. So you can build sophisticated and advanced applications at the lowest expenditure. Some of the most popular apps are developed in Android and are used extensively across the world.

Easy Integration

Google always puts stress on user experience and this is the reason why it has made Android highly customisable. It can be easily integrated and tweaked to meet your business needs and the changing market trends. Android is the best suited solution for all kinds of inter-application integrations and it helps you develop the most engaging apps. With Android, the app developers can use their imagination and creativity fully to create engaging apps, which is never the case with other platforms.

Easy Adoption

Coding Android apps is much easier than coding apps on other platforms. Android based applications are coded in Java and anyone with an in-depth knowledge of Java can create mobile applications for Android OS.

Easy Distribution

With Android you don’t have to rely on a single distribution channel, Google Play, the official app marketplace. You can use a lot of other third party distribution marketplaces and create your own distribution and sales channels as well. This results in a deeper market penetration and helps you to reach a wider section of audience.

Better Hardware Compatibility

Android apps run seamlessly on devices from various manufacturers, which mean similar user experiences for all your customers and employees. Android also runs well on devices with varied hardware configurations. So with Android you have better flexibility than any other OS.So there are many benefits of Android app development for professionals. Want to expand your reach, hire Android apps developers and get your apps developed right away. Not only will you be able to serve your customers better you will also be able to maximize your ROI. What are you waiting for? It’s high time that you start taking advantage of the many benefits of Android app development.